Honda Fit

The Fit is Honda's entry-level car, but you'd be surprised at what you can do with it.

Director: Laurence Thrush
Creative Director: Dan Roberts
Art Director: Luis Ramirez

BROADCAST

SOCIAL

We created a series of :15 spots focusing on the Fit's surprisingly helpful technology.

DIGITAL

We created a game within a mobile banner, where users tilt their phones to catch the Fit's many features.